The short answer
How can resellers scale used clothing sales on eBay and Whatnot?
When I made this video in Aug 2024, my store was pacing $48,287 in 30 days by combining 47 weekend eBay orders, six Poshmark sales, and two weekday Whatnot shows. Examples included Nike Tech Pack joggers at $64, Peter Millar at $40, and New Balance shoes at $60. The rule was simple: move volume while keeping eBay focused on higher-quality listings.
- In the seven days shown, Whatnot did about $8,400 while eBay did about $2,800 and Poshmark added roughly $200-$300.
- The weekend pull had 47 eBay orders totaling a little under $1,300, plus six Poshmark sales.
- I was running two Whatnot shows per day, five days per week, while scaling eBay down to 10 stronger listings per day.
- My eBay target was a $20-plus average sale price and close to 100% sell-through on the items I chose to list.
- The big operational change was making more room for prepped Whatnot racks and reducing eBay storage to two rows.
Chapters (10)
When I made this video on Aug 26, 2024, we were on pace for $48,287 in used clothing sales over the next 30 days. This is the blueprint I was using at that time: eBay for better pieces, Whatnot for volume, Poshmark as a small extra channel, and a very tight weekly schedule so the work did not drift.
The numbers in this post are from that upload window, not current market prices. Use them as a snapshot of what was working in my store in late August 2024, then check your own sold comps before you buy.
What was the $48,287 used clothing sales blueprint?
The blueprint was running high-volume Whatnot shows while keeping eBay alive with fewer, better listings. In the seven-day window I showed, Whatnot had done about $8,400 in sales, eBay had done about $2,800, and Poshmark had added about $200 to $300.
That put the business around $11,800 in sales over seven days selling pre-owned clothing online. If you stretch that pace across 30 days, that is where the $48,287 number came from.
This did not happen because of one magic brand or one perfect thrift store. It came from stacking repeatable actions:
| Part of the business | What I was doing in Aug 2024 | Why it mattered |
|---|---|---|
| Whatnot | 2 shows per day, Monday through Friday | Fast volume and cash flow |
| eBay | About 10 listings per day | Better items, less clutter |
| Poshmark | Small number of extra sales | Bonus channel, not the main driver |
| Wholesale and consignment | Buying 1,500 to 2,000 pieces per week | More supply for shows |
| Schedule | Time-blocked week | Kept the work moving |
The big lesson is that the platform mix changed the business. I was not trying to force every single piece onto eBay anymore. Some pieces made sense for eBay. A lot of pieces made more sense for Whatnot because they could move faster in a live show.
How many orders went out over the weekend?
That weekend had 47 eBay orders going out for a little under $1,300, plus six Poshmark sales. That is a good weekend, but it was only one part of the full sales engine.
The first few sales in the video show the range. Some were basic bread-and-butter clothing items. Some were retail arbitrage or clearance finds. Some were higher-value used clothing pieces.
| Item | Platform shown | Price shown | Notes from the video |
|---|---|---|---|
| Men’s New Balance shoes, size 11.5 | eBay | $60 plus shipping | From a Kohl’s clearance event a couple months earlier |
| New with tags men’s Dockers | eBay | $15 plus shipping | Picked up a few days before the sale |
| Adidas golf pants | eBay | $19.96 plus shipping | Listed the week before |
| Men’s VRST performance pants | eBay | $14 plus shipping | Sold on best offer after about a month |
That is a pretty normal mix for my store. Not every sale is a home run. The important thing is that the process keeps producing orders, and the better items help lift the average.
If you are listing on eBay, this is also where clean listing workflow matters. Once you have your photos, measurements, and condition notes, EasyFlip can help write the listing from a few photos so you can move faster through the pile.
Why did Whatnot become the main growth lever?
Whatnot became the main growth lever because two daily shows created more volume than my eBay store could create by itself at that point. In the seven days I showed, Whatnot had done about $8,400 in sales.
At the time, we were doing two Whatnot shows per day, five days a week. One show had just done about $700 that morning. After seeing the first show work, the question became simple: what does one show a day look like, then what does two shows a day look like?
The answer was that it started to add up quickly.
There was also a personal reason behind the push. I had been saving for my wife’s neck procedure, which was about $15,000. The extra volume from Whatnot helped us get to that savings goal much faster than I expected.
That does not mean Whatnot is easy. It takes endurance. You have to prep items, run the show, ship the orders, answer questions, and keep the whole machine fed with inventory. But in that season, live selling gave us the speed we needed.
What was I changing about eBay?
I was scaling eBay down to about 10 listings per day, but trying to make those 10 listings the best items possible. I was not quitting eBay; I was tightening the standard.
The goal was to keep roughly 3,000 to 5,000 eBay items, but use less space and be pickier. I wanted the eBay side focused on items with a $20-plus average sale price and close to 100% sell-through, at least based on how those kinds of items were performing for me.
That is a big mindset shift. When you are first growing an eBay store, it is easy to list everything. Later, when you add a volume channel like Whatnot, eBay can become the place where your better, more searchable, higher-ASP items go.
Here are some of the eBay clothing sales from the video that show what I mean.
| Brand or item | What sold | Price shown | Time listed | What I liked about it |
|---|---|---|---|---|
| Lucky Brand | Men’s jeans | $20 plus shipping | About 2 weeks | I said Lucky Brand had about a 40%-50% sell-through rate in my store |
| The North Face | Paramount Peak II convertible hiking pants | $22 plus shipping | Not stated | Men’s nylon hiking pants are easy to recognize |
| Carve Designs | Women’s jeans | $29.95 plus shipping | Within 2 months | I also like the women’s tops when I can find them |
| American Eagle | Men’s Next Level Flex jeans, 32x34 | $17 plus shipping | 3 days | Lower price, but quick mover for me |
| Polo Ralph Lauren | New with tags shirt | $40 plus shipping | About 1 month | New with tags Ralph Lauren can still be worth paying up for |
| Nike | Women’s extra small hoodie | $24.95 plus shipping | About 1 month | Small size, but still sold well |
That is the kind of eBay I wanted more of: recognizable brands, good categories, solid sizes when possible, and prices that justify the time to list.
Which clothing brands sold in this video?
The brands that sold ranged from bread-and-butter denim to stronger pieces like Peter Millar, Nike Tech Pack, and new with tags Polo Ralph Lauren. These were actual sales from my store around the Aug 26, 2024 upload date.
Here is a bigger look at the sold items I pulled in the video.
| Brand or item | What sold | Price shown | What to look for |
|---|---|---|---|
| Nat Nast | New with tags men’s XL polo | $12 plus shipping | Lower sale here, but new tags helped it move |
| Michigan Wolverines | Men’s XL hoodie | $21 plus shipping | College gear near football season |
| L.L.Bean | Men’s XL fleece-lined shacket | $17 plus shipping | Heavier shirt jackets; patterns may do better |
| Adidas | ClimaCool golf shorts | $20 plus shipping | Performance golf styles |
| Buffalo David Bitton | Men’s jeans | $20 plus shipping | Part of a combined order |
| J.Crew | 484 slim straight jeans | $20 plus shipping | Model names help buyers search |
| 5.11 Tactical | New women’s size 8 pants | $24 plus shipping | Tactical/workwear pants, especially new |
| Under Armour | Men’s 3XL soft shell jacket | $28 plus shipping | Bigger size helped |
| Ralph Lauren | Men’s velvet velour sweatpants | $10 plus shipping | Older listing, lower sale |
| Lucky Brand | 361 Vintage Straight dark wash jeans | $30 plus shipping | Better Lucky Brand denim sale |
| Peter Millar | Men’s XL cashmere sweater | $40 plus shipping | Stronger menswear brand and fabric |
| Vineyard Vines | XL performance button-up | $20 plus shipping | Performance shirts still moved |
| Van Heusen | New with tags shirt | $12 plus shipping | Low buy cost made the sale work |
| Buffalo David Bitton | Max-X jeans | $25 plus shipping | Listed the day before it sold |
| Columbia PFG | Men’s XL fishing shirt | $10 plus shipping | I took the offer because fishing season was ending |
| Lucky Brand | 221 jeans | $27 plus shipping | Listed about 3 months |
| Nike Tech Pack | Joggers | $64 plus shipping | Look up Nike Tech Pack because some retail high |
The Nike Tech Pack joggers were the standout eBay sale in the video. I said I did not think much of them until I looked them up, and they retailed for almost $200. They sold for $64 plus shipping after being listed around two to three months.
That is the reminder: even with common brands, the line or model can matter more than the logo. Nike is everywhere, but Nike Tech Pack is not the same as a basic Nike tee.
How was I sourcing enough clothing for this volume?
I was sourcing through wholesale and consignment partnerships, not just normal thrift trips. At that time, I said we were buying about 1,500 to 2,000 pieces per week and had about 12 wholesale partners plus a couple consignment partners.
That much volume changes the business. You cannot rely only on random sourcing if you are trying to run two live shows a day and still feed eBay. You need steady supply.
The tradeoff is that you also need standards. If everything comes in and nothing is sorted, listed, prepped, or routed to the right channel, you just create a bigger death pile. The point is not to own more clothing. The point is to move more clothing.
My rough split looked like this:
| Inventory type | Best use in my business then | Reason |
|---|---|---|
| Better eBay pieces | List individually | Higher ASP and searchable demand |
| Bread-and-butter clothing | Whatnot shows | Faster movement at volume |
| New with tags basics | Depends on brand and value | Some worked on eBay, some in live shows |
| Seasonal items | Move before demand drops | I took $10 on Columbia PFG rather than wait until spring |
| Bulk partner inventory | Sort into channels quickly | Supply only helps if it keeps moving |
That was the bigger shift. I was not only asking, “Can this sell?” I was asking, “Where should this sell?”
What did the schedule and shop setup look like?
The schedule and shop setup had to change because the business was becoming a live-selling operation, not just an eBay storage operation. I showed that I did not have much free time in the week, and the calendar blocks helped me stay committed.
The shop was changing too. I planned to consolidate eBay inventory down into two rows and take down a lot of the shelving. The idea was to use about three-quarters of the building for racks of clothing ready for Whatnot.
At the time, shipping was starting to get blocked up, and we needed more prep space. That is a real problem when volume increases. More sales are great, but if the space does not support the workflow, everything gets harder.
Long term, I was thinking about three to five Whatnot shows per day and maybe eventually a much bigger live-selling operation. Short term, the next step was more practical: sell some racks, make more room, and possibly find help for shipping or another show.
My wife’s help was a huge part of this season. I said plainly that I could not ship 250 items every day by myself while also doing eBay, YouTube, coaching calls, wholesale calls, and consignment calls. If you are growing with your spouse or family, it can be a blessing, but it is also real work. You need communication, endurance, and a shared vision.
Is this blueprint worth copying?
This blueprint is worth copying only if you want the work that comes with volume. Two Whatnot shows a day, steady wholesale buying, eBay listing, and heavy shipping are not passive.
If you are part-time, I would not jump straight to this. I would test one live show, keep listing your best eBay items, and track what actually happens. Do your numbers improve? Does your inventory move faster? Can you handle the shipping? Do you enjoy being live?
If you are full-time or trying to scale, the lesson is stronger: separate your inventory by channel. Do not make eBay carry every item. Do not make Whatnot handle pieces that deserve a better fixed-price listing. Put each item where it has the best chance to make you money and leave your building.
Also, keep remembering that these numbers were from late August 2024. Platforms change, buyer demand changes, and clothing prices move. The process is the part you can reuse.
If you want more reseller breakdowns like this in your inbox, join the newsletter at /newsletter.
The bottom line
The big move this week is to look at your own inventory and decide what belongs on eBay, what belongs in a faster sales channel, and what needs to leave your space. In this video, I was pacing $48,287 in 30 days because I stopped treating every piece of clothing the same.
List your best items. Move your volume faster. Track the numbers weekly. And before you scale, make sure your schedule, shipping space, and help can support the sales you are asking for.
Questions people ask
How did I get to a $48,287 30-day sales pace?
When I made the video in Aug 2024, I was combining eBay, Whatnot, and a little Poshmark. The seven-day numbers were about $8,400 on Whatnot, about $2,800 on eBay, and roughly $200 to $300 on Poshmark, which created the 30-day pace.
Was eBay still worth it while scaling Whatnot?
Yes, but I was changing how I used eBay. I was scaling down to about 10 listings per day and trying to make those listings higher-quality items with a $20-plus average sale price.
What sold best on eBay in this video?
The strongest individual eBay sale shown was Nike Tech Pack joggers for $64 plus shipping. Other good sales included men’s New Balance shoes at $60 plus shipping, a Peter Millar cashmere sweater at $40 plus shipping, and new with tags Polo Ralph Lauren at $40 plus shipping.
How many Whatnot shows was I doing?
At the time of the video, I was doing two Whatnot shows per day, Monday through Friday. I was also thinking about eventually adding a third show, but the immediate focus was handling the volume we already had.
Where was all the clothing inventory coming from?
It was not only coming from thrift stores. In the video, I said we were buying about 1,500 to 2,000 pieces per week and working with about 12 wholesale partners plus a couple consignment partners.
Should a beginner copy this exact used clothing sales blueprint?
A beginner should copy the principles, not the full volume right away. Start by listing your best items on eBay, test one live show if you are curious, track the numbers, and only scale when your sourcing and shipping can keep up.
Sources
Prices are eBay sold listings, and every fact below was checked on August 26, 2024.
Read the full video transcript
so we are on Pace to do $ 48,287 over the next 30 days in sales and I will explain how in just a second these men's New Balance shoes they are a size 11 and2 and they were from the Kohl's clearance event a couple months back they sold for a full price of $60 plus shipping and these new with tag men's Dockers picked these up just a couple days ago and they sold relatively quickly for $15 plus shipping these Adidas golf pants sold for1 1996 plus shipping and I just listed them last week all right so we got 47 orders going out on eBay over the weekend totaling a little under $1,300 in sales and then we had another six sales on Poshmark so let's get to pulling these orders to find out what sold all right we had these men's vsrt kind of performance stretchy pants listed about a month ago and they sold
on a best offer of $14 plus shipping so that was a nice sale and now I want to explain a little bit how we are going to do $48,000 in sales in a 30-day period selling pre-owned clothing well first of all you can see here we just did our whatnot show we sold about $700 in sales this morning running a whatnot show and we do those whatnot shows two times per day five days a week Monday through Friday and I want to just show you a little bit of the numbers just so you get a good idea of what's going on because maybe this this is something you want to try as well um so we got some numbers let me kind of change some settings here on the camera so you can see so um over the last seven days uh $8,400 in sales on whatnot and then also on eBay we had like
what $2,800 in sales and then like $200 or $300 in sales on um Poshmark which is nothing crazy so about $112,000 in sales total 11,800 $1,000 in sales um over the last 7 days and um selling pre-owned clothing on the internet so how I got into this was really saving up for my wife's neck procedure and um really wanted to start something on the side so we could put more savings away and really blown away because we are about two or three weeks of actually scheduling this procedure which is $155,000 and um just really Blown Away on how you know I was really able to just push myself you know not only with the help of my wife um we saw almost instant results by doing our first whatnot show going well what does one whatnot show a day look like what does two whatnot shows a day look like and before you know it
we're already at the amount that we need for the savings uh for my wife's neck uh procedure and it's just like okay um that's awesome because you know I'm really now not only just managing my time better but also working efficiently effectively but also as hard as I've ever been in this resale business um if you want like a good quick preview this is kind of what my schedule looks like and this is what greatly helps me do the things that I need to do to get things done so I have a time slot for 30 minutes between 1:30 and 2:30 on Friday like I don't have a lot of free time that's basically just what I'm saying like I don't have a lot of free time during the week and that schedule helps me stay committed to the things that I need to do and if you're interested in selling on whatnot I would
highly just give it a try before you count it out but that is how we're kind of going to do 48 $50,000 in sales my hope is to do $100,000 in sales um per month we may start doing a third show um Monday through Friday so basically you know helping partnering up with other people with wholesale and Consignment has been a great help as well we're kind of getting these uh all ready for the whatnot show and you know if you're wanting to partner with us um in this journey and grow your business as well we are buying tons of wholesale we are buying about 1,500 to 2,000 pieces per week we have about 12 wholesale Partners we have a couple Consignment Partners if that's something you're interested in and you really hate listing on platforms you hate answering customer questions you hate the returns and you just want to source and do what you
were born to do then contact us bookmark a link down below you could bookmark a free call with me and see if we're going to be a good fit for each other first we need to see if you're purpose-- driven and you got a grit and determination to grow your business then let's work together because we are buying unlimited amounts of pieces of clothing so if you got 50,000 pieces of clothing let's do it if you got 150,000 pieces of clothing let's do it so I'm here to tell you that I want to help you grow your business and if you just do not like listing and maybe you got dead Stock May I mean maybe you got like a death pile and you're like yeah I got four rooms in my house I was meaning to list these items but you know what I'm not going to do it I'm really ready just to
start getting these things moving so we can either partner together on whatnot through Consignment or I could just buy it all from you through wholesale so if you are interested in anything like that just bookmark down below and we'd love to help you out but that's kind of the blueprint on how things are working in our business and it is such a blessing thank you God I sell these all the time in my store in my store Lucky brand has about a 40 50% sellr rate um in my store so I pick these up pretty often between five and $7 and these sold in about 2 weeks for $20 plus shipping all right all right so this is a pair of North Face Paramount Peak 2 uh these are convertible nylon hiking pants these are men's medium North Face and these sold for I got to double check my phone I'm sorry um let's see
these sold for $22 plus shipping so good not great but I do find these usually uh between $5 and $7 so this is a new with tag Nat Nast Polo it is a men's XL listed a month ago and it was sold for $12 plus shipping this is a great brand if you can find it it is carve designs these are some women's carved design jeans that sold for full price within two months for $29.95 plus shipping if you can find the women's tops as well those sell quickly and for decent money so you're probably wondering what am I going to be doing with eBay we are actually scaling down a little bit on eBay doing only 10 listings per day but we're trying to make those the 10 best quality items as possible as you know we are just getting more and more into whatnot so we're kind of going all in with that
and I kind of want to give you a quick little rundown what's going on with the shop here we're actually going to be consolidating down all of these rows here um and just going to run two rows for eBay hopefully between 3 to 5,000 items for eBay and then all of this is going to be taken down I'm going to sell all these shelves and then um we're going to use about 34s of this build building to have racks ready prepped because we are gearing up here in the next 3 to 6 months to eventually do three to five whatnot shows per day with the eventually long-term vision of just doing 247 whatnot where we're basically having you know maybe 10 20 employees switch and Alternate shifts where we could just literally run 247 whatnot streams but that's all long-term Vision thinking right now we're just managing two shows a day and we really need
the space like you can see shipping is getting kind of blocked up there we need a little bit more prepping space so the whole thing how that's going to work is we really just got to consolidate all these shells down I'm going to be selling probably 10 like new racks on Facebook Mar Marketplace and then we're going to be loading up racks here and then here in the next three to six months we're hopefully looking to find an employee to help us either run that third extra whatnot per day or to at least help us with the shipping so those are the plans those are the ideas I'm not done with eBay we're just basically trying to find the best items possible still to be able to list on eBay with like a 20 20 plus ASP and uh close to 100% sell through rate so that's the update enough of that what else sold
on eBay let's get right into it I don't know what it is with American Eagle men's jeans in my store but I do sell these quickly and I don't sell them for a ton of money but I don't pick them out for a ton of money usually paying between three and $5 for American Eagle jeans and we are selling them so these sold these are 3234 so a good size they are the next level flex and they sold for $17 plus shipping and they sold in three days this is a men's extra large Wolverines Michigan Wolverines uh hoodie and it was listed about two months ago and selling right just in time for college football season this sold for $21 plus shipping could not have done all of this help or work without my help uh relle without Michelle's help that's what I'm saying that's how crazy exhausted I am can't even talk but anyways
Michelle's help has been detrimental to being able to do all this you know she saw the vision she captured the vision we put it in place and now we are working together as one getting this done just how it's supposed to be and we really are excited we really see the potential but I just want to say definitely couldn't do it without my wife's help because I am not able to ship out 250 items every day by myself and do eBay and do YouTube and do coaching and do coaching calls do wholesale calls do Consignment calls so being able to partner up in business together has been amazing and she's really enjoyed it um you know doesn't take long to do the shipping and you know the kids are outside playing having fun and it's just a great thing a beautiful thing to work together and also spend more time together um rather being you
know solo out here and she's in there um it's just been really awesome so I do want to say um you know for shout out to all the people out there that are husband and wife couples that work together God bless you first of all and you know that's amazing it's a beautiful thing right um you know B working in business with your um fiance or your wife for your husband um can be challenging at times because you're not just like Oh yay this is fun it's like it's business you know we're working this is going to be a new type of environment a new thing that we got to work um together with um and you know we see it and it's only a season it's only temporary she's not going to be working here forever um but she sees the vision she sees it when she gets her neck procedures she's obviously not
going to be working in the business um so um it's just an awesome thing I just want to say shout out to all y'all husband wife couples making it happen all right it's shacket season y'all selling a lot of shacket which are just shirt jackets that are really heavy this is a classic llbean men's extra llarge fleece line shacket sold for $17 plus shipping if this had like a cool pattern on the outside it'd probably go for more but I'll still take it as it was listed about 3 months ago I just love finding new with tag Polo RAF Lauren there's nothing too special about this one it's a size medium even but it was new at tags and I listed it just a month ago and it sold for full price of $40 plus shipping so do not sleep with do not sleep on new with tag Ralph Lauren stuff I think I paid
actually $12 for this but I knew that I could get at least 30 to 40 listed this Nike hoodie one month ago and it is a women's extra small but it did sell for $24.95 plus shipping so that is a nice beautiful sale right there I'm picking up a lot of Nike hoodies Nike sports hoodies Nike jackets and really actually kind of surprising that this sold for $25 since the size is not the best picked up quite a few of these Adidas uh climate cool performance golf shorts um listed these couple weeks ago and they sold for full price of $20 plus shipping all right so we have a combined order we got some Buffalo David bitten jeans for men that were listed 3 months ago and then these were listed two months ago they are the J crew 484 slim straight model so both of these combined $20 here $20 there and combined shipping
of $9.95 so a nice $50 sale pretty quick as well I'll take it all right now we have another amazing brand that I love to pick up especially when it's brand new this is 511 tactical women's size8 pants and they sold for $24 Plus shipping and we have this Men's Under arour soft shell jacket it's a 3XL so a really nice size and it's sold pretty quickly in about two months and it sold for full price $28 plus shipping and we have these velvet velour uh Ralph Lauren sweatpants for men size large they were listed four months ago and they sold for $10 plus shipping all right and these are some men's Lucky Brand Jeans these are the 3661 sorry vintage straight dark wash they were listed about 3 months ago and they sold for $30 plus shipping just picked up this aott puffer vest it's a men's 2XL picked it up last week and
it sold for $29 plus shipping this is a men's Peter malar extra-large Casmir sweater listed three months ago and it sold for full price of $40 plus shipping this is a Vineyard Vines extra large on thee-o performance button up it was listed about 4 months ago and it sold on a best offer of $20 plus shipping this is a new with tags van husen listed about I want to say about a month ago didn't sell for a ton of money but also I didn't put more than a couple into it so sold for $12 plus shipping I just listed these yesterday these are buffalo David bitten jeans these are the max X model and they sold for a full price of $25 plus shipping this is a Columbia PFG fishing shirt men's extra large took a best offer of $10 plus shipping um there's just so many of these out here out there and just
happy to get 10 bucks um since fishing season is technically coming to an end um rather get the 10 now than wait for you know 15 or 20 sometime next spring another pair of men's Lucky Brand Jeans these are the 221 model these sold for $27 plus shipping and they were listed about 3 months ago all right so now we have our last sale on eBay it's these Nike Tech pack joggers didn't think much of them until I looked them up they actually retail for almost $200 these sold for $64 plus shipping and they were listed about three two three months ago so not a bad sale there if you ever find Nike Tech pack anything you're going to want to look it up so what do you think now how are you holding up after another week of crazy whatnot shows what do you think well it's some great endurance but I just look
at the end result the vision and it helps me persevere through each week and I mean it's a pleasure to be able to spend more time with my husband so yeah even if I might be sleeping because I have been a lot lately I have not slept more ever in my life um it's draining you know it's tiring but also that Vision does help pull you through just like she said you know when you have a vision vision of the future you can ride the ups and downs in you have the endurance you have the tenacity the perseverance the grit the Poise all of my favorite words uh that help eventually just refine your character for bigger things you know if you want a better life you got to become a better person and you got to manage the growth and you got to go slow so I'm so excited to see how this continues
you're going to see the whole journey but like I said couldn't do it without my wife and praise God so thank you so much for watching if you want to partner again in our wholesale department or you want to become a consigner then just click the link down below and schedule a one-on-one call with me and we can see if we're a good fit for each other so I'd appreciate it you guys have an awesome blessed day we'll see you in the next video thank you
